Authentic Brands Group

@weareauthentic

Authentic is the world’s largest sports and entertainment licensing company.
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Luxe XXI by Forever 21 made its official NYFW debut last week with a special activation at Chillhouse NYC! The new collection, crafted to offer both luxury and accessibility for shoppers seeking to make a statement while maintaining an effortless elegance, was on full display in the space. Notable attendees including Camille Kostek, Kelsey Anderson and Jason Tartick were treated to complimentary spa and piercing services and custom embroidery stations.
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12 hours ago
Netflix and Studio 99’s “BECKHAM” took home the Emmy Award for Outstanding Documentary Series. The highly acclaimed docuseries follows David Beckham’s meteoric rise from humble beginnings to global football stardom. Congratulations to our partner and Living Legend @davidbeckham and @studio99 !
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1 day ago
They don’t call it a tennis bracelet for nothing 💎🎾 In celebration of the US Open and its 100th anniversary, Zales has launched a limited-edition collection with Prince, comprised of 14 designs created with both natural and lab-created diamonds. Each tennis necklace and bracelet showcases the recognizable “P” of the sports and lifestyle brand, merging Zales’ craftsmanship with the charm of the sport.
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3 days ago
The champ has arrived: Quiksilver athlete Kauli Vaast, who captured the gold medal in men’s surfing at the Summer Games, pays a special visit to Authentic Costa Mesa.
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4 days ago
Did you catch yesterday’s episode? Reebok brand ambassador and Chicago Sky star Angel Reese made her official podcast debut with "Unapologetically Angel," brought to you by The Big Podcast Network and Playmaker. In the pilot, Angel talks about her perceived rivalry with Caitlin Clark, being part of "Rookie of the Year" conversations and her recent draft into the WNBA. Recap the episode here, and catch new drops every Thursday.
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4 days ago
And that's a wrap in Poland: Our Chairman and CEO Jamie Salter, Living Legend Shaquille O’Neal and members of Authentic's EMEA-based team joined partner CCC Group last week for three days of programming and visits to its Warsaw headquarters. The event culminated with an investor conference, where a fireside chat was held with CCC CEO Dariusz Miłek and Head of IR Wojciech Latocha, pictured here.
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4 days ago
Barneys New York is back in the city where it was born. In partnership with Hourglass, the luxury brand opened the doors to a whimsical shopping experience spotlighting their collaborative products and designer drops. Timed to the start of #NYFW , Barneys New York and Hourglass hosted a popup at Nolita’s Elizabeth Street Gardens, where celebrities and A-listers enjoyed blindfolded tastings and a bespoke dance show. Visit the shop at 14 Prince Street, open through Friday, October 11. Learn more via link in bio.
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5 days ago
Reigning world champion and ROXY-sponsored surfer Caroline Marks has a LOT going on this Summer but found the time to sit down with us to discuss surfing, success, setting and achieving goals, and a whole lot more. 🏄‍♀️ Caroline Marks just won a gold medal for Team USA during the Paris Olympics with the Olympic surfing competition taking place in Fiji. 🏝️ Caroline just launched the new Pro Surf Collection with ROXY, a line of surfwear/beachwear which she wore during the Olympics and which is now available to the public. And at 22 years old, she is mere days away from competing for back-to-back world championships with the Lexus WSL Finals taking place in her backyard at Lower Trestles in San Clemente, California. 🌊 You can read the full interview at the link in our bio! 🔗
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6 days ago
Welcome to the Reebok family, @edelman11 ! 👟 Reebok has announced Julian Edelman, former wide receiver turned podcaster and broadcast commentator, as the brand’s latest addition to its growing roster of elite athletes. Edelman joins the brand at an exciting time as it continues to build on its legacy in sports by introducing new innovations in footwear and apparel. Learn more about the announcement through the link in our bio.
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7 days ago
A winner’s welcome! Roxy athlete Caroline Marks stops by Authentic Costa Mesa on her post-Summer Games victory tour. 🏅📸: Photographed with David Brooks, Authentic’s EVP, Action and Outdoor Sports - Lifestyle
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11 days ago
For its fall ‘24 campaign, Hugo Boss teamed up with strategic partner David Beckham to lead its all-star cast. Doubling down on its “Be Your Own Boss” slogan, this season’s tagline, “It’s for Life,” was conceptualized with the idea of inspiring individuals to commit to their own guiding principles. Catch the star-studded campaign online and in 15 major cities near you.
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12 days ago
Meet SI Swimsuit's September 2024 digital issue cover model, Ilona Maher. The Vermont native, who led Team USA to its first bronze medal in rugby sevens at the Summer Games, is breaking the stereotype of what it means to be a female athlete. Head over to @si_swimsuit to see more from the exclusive photoshoot. 📸: @wattsupphoto
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12 days ago